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Powermoves Entertainment

Featured Label - View past featured labels at the bottom of this page.


Label: Powermoves Entertainment

Location: Albuquerque, New Mexico

Artists: Jmar, WS, Zig-Zag, Rena, 13 Purple Dragons, Roccett, Tre Williams, T. Waters, 3M Crew, V2


Powermoves Entertainment is a record label, management firm, and event promotion company out of Albuquerque, New Mexico. The company began in 2001 and since has been at the forefront of the music and entertainment industry in the Southwest Region of the United States. The label is growing at an astounding rate and is now home to over 15 of the most talented and diverse group of artists throughout the region and all over the country. The label specializes in many different genres and styles including Hip Hop, R&B, Latin, Reggaeton, and Pop. Since its inception Powermoves has been determined and consistent in building strong industry relationships and becoming involved in national music conferences, festivals, tours, award shows, and brand marketing opportunities. Powermoves is driven by its professional and motivated management team and its talented and dedicated artists. The label has built a strong foundation by pursuing character, quality, and integrity in its artists, management, and industry relationships.

Eric Martinez, Chief Executive Officer of Powermoves Entertainment has been in the entertainment industry over half his life as an actor, model, musician and entrepreneur. Eric has the skills and experience to run a successful label, with a drive that can only be matched by his tenacity. As the CEO of Powermoves Entertainment he continuously seeks ways to team up with industry dominating organizations to create opportunities for his label and its artists to be seen and heard. Eric along with some of the biggest names in the industry have been selected to the board of directors of the Latin Hip Hop Coalition, educating young artists on the workings of the music industry. Eric is currently speaking on some of the largest music conferences in the country including the Billboard Music Awards, Latin Rap Conference, Texas Summer Music Conference and more. Through his appearances and networking Eric has proved to be a leader and voice of the Southwest music scene which he represents proudly and has built a positive reputation throughout the industry.

In the beginning of 2006 marked the arrival of Jon Chavez, Marketing and A&R Director of Powermoves Entertainment. “Jon is one of those people who, eats, sleeps and breathes music, he has a keen sense for great talent and opportunity and truly understands the combination of art and business in this industry.” says Eric Martinez, CEO Powermoves Entertainment. Jon Chavez has over 13 years experience in music as a writer, Dj, producer, performer, and now as an A&R Representative. Jon also has extensive experience in business and marketing having run a successful marketing consulting firm at a young age while graduating with his MBA from the University of New Mexico. Jon Chavez brings exceptional passion and knowledge of music to the organization and is currently scouting artists and searching for new marketing avenues for the label.

Over the years Powermoves has brought in and developed the most talented and dedicated artists in the region. Although Powermoves is based out of Albuquerque, NM its talent base as well as its reputation has spread outside of the state and has now reached about every region of the country. Each of the labels artists have their own original style and put extraordinary effort into all recording, performances and promotion. Powermoves is one of the very few labels that actively practice artist development. The management team has many years experience and helps its artists craft their skills and appeal to their audience. Because of this talent development and its artists professionalism Powermoves has performed with artists such as Usher, Nas, Faith Evans, Fat Joe, Master P, Baby Bash, Pitbull, Tony Touch, Anthony Hamilton and more. The labels artists have performed and showcased at the largest festivals and conferences in the nation and are currently touring with some of the biggest names in the industry.

Though its professionalism and industry relationships Powermoves has been able to team up with corporations for brand marketing opportunities. The label has partnered with organizations such as Coca-Cola, Sprite, Comcast, NBA, McDonalds, Azzure Clothing and more. Eric Martinez along with the label has been seen in Billboard Magazine, Lowrider, Urban Latino, Urban Network Magazine and Upfront Magazine. Powermoves Entertainment will be part of the largest Latin Expo in the country starting in 2007 which will go through 10 major cities including Miami, Chicago, LA, Dallas, and more.

Because of the labels management team, talent and industry relationships Powermoves Entertainment is at the forefront of the musical movement out of the Southwest United States. No other label or organization in the region has either the talent or the motivation to succeed as Powermoves Entertainment. In the foreseeable future the label is looking to break boundaries, create opportunity and become the voice for the entire region and compete in the entertainment industry on an international level.




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